Who’s the creator behind Pao’s Mind?

Hello! I’m Paola Castillo, a bilingual Graphic Designer and Motion Designer based in Florida, originally from Maracaibo, Venezuela. I specialize in digital design, motion graphics, and visual storytelling for web, social media, and marketing-driven projects.

I hold a BFA in Emerging Media from the University of Central Florida that helps me bring a strong foundation in visual communication, branding, and digital content creation. My experience includes social media graphics, paid ad creatives, web visuals, motion design, and short-form visual content, created for both English and Spanish audiences.

My work centers on creating visuals that are clear, engaging, and emotionally resonant. I’m especially drawn to projects focused on mental health, human rights, culture, and identity, where I use bold color, strong typography, dynamic layouts, and motion to foster connection and dialogue.

Under my personal brand, Pao’s Mind, I create purpose-driven design that aims to unite, heal, and inspire. Outside of design, I find inspiration in fashion, pop culture, film, and literature.